Money Mindset

This sits alongside your other mindset titles but aims at a wider idea than business: financial freedom rather than a bigger income.

Money Mindset is about developing the thinking the wealthy use to accumulate and keep money, with the subtitle pointing at living finance free, which is a goal almost anyone recognises.

Sell it to people outside the marketing niche. Everyone has a relationship with money, which makes this one of the broadest titles in your catalogue, and it reaches employees and families who will never buy a traffic course. Pair it with Super Cash Savers for a small money bundle, since one addresses thinking and the other addresses the household budget, and together they cover both halves of the problem.